Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.

If achieving success were easy, more people would do it.

Enchantment can be done with writing but I think enchantment is basically a prospective or an operating system for life. That you can enchant a person who is assigning your airplane seat, your hotel room, your waiter, your waitress.

Organizations are successful because of good implementation,not good business plans.

Enchantment is the purest form of sales

If you don't toot your own horn, don't complain that there's no music.

It's a very valuable skill to succeed in life whether you work for a startup or a Fortune 500 company.