You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
Guy KawasakiCrowdsourcing is a great way to approach creation because in any given point there's always somebody on the Internet who knows something better than you do.
Guy Kawasaki