A good column is one that sells paper. It doesn't matter how beautifully it is written and how much you admire the author... if it doesn't sell any papers, it's not a good column. It's a terrible yardstick to use, but in the newspaper business, that's the whole thing.
Herb CaenA city is a crazy concrete jungle whose people at the end of each day somehow make a small step ahead against terrible odds.
Herb Caen