I actually came from the fashion side, so maybe I knew more about fashion - and music like hip-hop because I was a DJ - so it was really successful when we mixed it all up together.
Hiroshi FujiwaraWhen I was doing Goodenough, I'd hired a few people to work in my office, but then, toward the end of the '90s, I decided that this is not what I should be doing. I didn't want to make a big company and have to hire lots of people. I felt like I was better as an independent or as a solo operator. So I made the decision to finish everything and work alone just with an assistant or two. Although maybe there isn't the potential that there is in having a bigger company, it's good for me.
Hiroshi FujiwaraI'm not really an art collector - I'm more of a person who picks up things. I have pieces by people like Gerhard Richter, for example, but then also others by unknown Japanese artists, and not many real art collectors do that.
Hiroshi FujiwaraMaybe Japan itself is a little similar in that a lot of young people seem to have a little knowledge but not too much depth. I guess my perception of the art specialists in America or in Europe is that the art people are kind of mainly just the art people and that community is self-contained. But in Japan, it mixes with fashion and other things. I'm sure that many authentic art dealers or insiders didn't like the way that we presented our show in this very pop-y, accessible manner - just showing parts of our collections and selling prints and collaborative products.
Hiroshi FujiwaraI think we're at the end of all the revivals. People would forget about punk for a while, and then a magazine would do a special issue on the 10th anniversary of punk, for example, and bring it back. But now you can find collectors or friends with the same interest through the Internet at any time, so nothing is ever really gone. Everything is always there.
Hiroshi FujiwaraI'd been asked by Takashi Murakami to collaborate on something, which was an honor for me. I was really pleased. And then he had me as a guest speaker on his radio show, and we were talking about art. I don't think he knew I was interested in the topic - he was really surprised to find out that I own some original Andy Warhol and Gerhard Richter and Jean-Michel Basquiat works. So, in some ways, I think he simply wanted to see what I have.
Hiroshi Fujiwara