Activity is intelligence. We follow our information systems and we use our energy to get it done. And that's caused by a byproduct called matter. That's why I call it "energetic matter." And it's chemical matter. We are chemistry.

If fashion pollutes it should no longer be called fashion, it should be called pollution.

We are clearcutting virgin forests around the world, and 95 percent of species in the clearcut zone have never been studied. So we clearcut a part of the virgin forest and now part of our ecosystem has been wiped out. Some of it may grow back, and some of it won't.

Species are being wiped out every day. Do we want to live with this or don't we? That is really our choice. And I think that human beings, by nature, want to preserve themselves. But right now, we're so preoccupied by other stuff, and we're not addressing the issues, which are our priorities.

I'm funding a new business with money I would have given away in the first place. And I'm starting a responsible business and I'm educating the consumer about chemistry that is totally sustainable - not just from a production point of view, but it also helps sustain the human psyche and physical body - based on informational, energetic matter.

What's sad is that nobody knows the constitution of the ecosystem that has just been destroyed. Is it an important future food? Is it an important medicine? What can it do for future generations - or present generations?

The majority of companies on this planet are publicly driven engines. They're always the last ones to change. They're not only the biggest polluters, but they're the biggest providers of services for the consumer. Government itself is one of the biggest polluters on the planet. The U.S. military pollutes the planet more than most other entities.