But overall when you work in fashion, you're always in a rush. You're always a little late, always in a hurry. Every single moment's important, so you never have enough time to do what you want to do. It's ridiculous.

But overall when you work in fashion, you're always in a rush. You're always a little late, always in a hurry. Every single moment's important, so you never have enough time to do what you want to do. It's ridiculous.

I saw a lot of haute couture all my childhood, and without knowing it I've learned from when I was a child to recognise beautiful fabrics.

I think the essence of fashion is lightness, frivolity, and I'm very nostalgic for the time when Bérard was doing the windows, Cocteau was writing a play, Chanel did the costumes, Bérard did the sets. I don't have to tell you this, because Colette was the first to have revived the Rue St.-Honoré by precisely doing windows that attract people. And I really like that spontaneous spirit. And so, you're lucky to be with Colette, because it's a magic word.

People imagine I am always in a Bentley with pearls and diamonds and black glasses and Karl Lagerfeld next to me.

Well, that's why I really love Diego Della Valle, because he's crazy. Instead of going out to find a top business school graduate, for whom it would have taken five years to see the difference between a ballet shoe and a book, he asked me to revive the label. It's a bit like Balenciaga. Brands like Vivier are pillars - they are monuments of fashion; they are names we don't forget. But the general public doesn't necessarily know that and therefore we had to get the name re-known.

One thing Della Valle taught me is the power to say no if something isn't right. That mattered even over sales.