Sometimes you just get in there and force yourself to work, and maybe something good will come out, ya know? Deadlines and things make you creative. Opportunity and telling yourself you have all the time in the world, all the money in the world, all the colors in the palette, anything you want-that just kills creativity.
Jack WhiteIn my bands, I don't really walk around telling people what to play, just out of respect really. I mean, if there's something I feel in my gut, I'll bring it up.
Jack WhiteI have a suggestion for all of those award seekers and blue ribbon hunters. Spend your efforts on making art that connects with people. Awards impress the grandkids but they don't move the gauge on selling your product. Art needs to touch the emotions of the buyer.
Jack WhiteEvery album I've done pretty much has been not in a pleasant, quote-unquote, environment - it's freezing cold, or it was somebody's house with not-that-great equipment. It's always something that spurs on to get the job done.
Jack White