If you make it a game, gamers will play it no matter what your motivation is in making it.
Jane McGonigalI'm not a fan of simulations. Where, 'Oh, we'll go play a simulation of world peace and figure out how to make peace' and then somehow magically that will get translated into the real world. No, that's not the kind of games that I make.
Jane McGonigalThe real world just doesnโt offer up as easily the carefully designed pleasures, the thrilling challenges, and the powerful social bonding afforded by virtual environments. Reality doesnโt motivate us as effectively. Reality isnโt engineered to maximize our potential. Reality wasnโt designed from the bottom up to make us happy.
Jane McGonigal