Advertisers and marketers should be looking to bring new experiences to different parts of the brain. It's a more profound idea than just dropping a billboard into a video game.

I would argue that among musicians who work in technology today, the level of technological sophistication probably exceeds that of military programs, to be blunt. They are just really smart people attracted to making strange new sounds.

The problem I have with socialist utopias is there's some kind of committees trying to soften outcomes for people. I think that imposes models of outcomes for other people's lives. So in a spiritual sense there's some bit of libertarian in me. But the critical thing for me is moderation. And if you let that go far you do end up with a winner-take-all society that ultimately crushes everybody even worse.

I think that one can seek a way to eliminate war, and still agree that fighting the Nazis was a good thing.

A digital sound sample in angry rap doesn't correspond to the graffiti but the wall.

Funding a civilization through advertising is like trying to get nutrition by connecting a tube from one’s anus to one’s mouth.

We imagine "pure" cybernetic systems, but we can prove only that we know how to build fairly dysfunctional ones. We kid ourselves when we think we understand something, even a computer, merely because we can model or digitize it.