On the Intel platform, Microsoft is the defacto standard. It's the weather.
When I want to do something mindless to relax, I reinstall Windows 95.
That makes my nipples hard!
Advertising is saying you're good. PR is getting someone else to say you're good.
You know the people who have the bumper stickers that say "Windows 95 = Mac '89"? These are the faithful, and I respect their faith, but I would like to respectfully point out that faith is dangerous. Religion kills.
I want to see the two CEOs of RIM and (Apple CEO Steve) Jobs working together. The thought of this menage a trois is absolutely hilarious.