Because I'm in advertising, not electricity!

I'm hard-nosed about luck...If you're persistent in trying and doing and working, you almost always make your own fortune.

There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.

I learned much from my father just by watching his example. If I saw him hold a door open for someone, I learned to do the same. Kids always observe their parents and I always watched my daddy.

Everybody sat around thinking about Panasonic, the Japanese electronics account. Finally I decided, what the hell, I'll throw a line to loosen them up. 'The headline is, the headline is: From Those Wonderful Folks Who Gave You Pearl Harbor.'

Half the money I spend on advertising is wasted; the trouble is I don't know which half. Advertising is the most fun you can have with your clothes on.

Because I'm in advertising, not electricity!