I learned much from my father just by watching his example. If I saw him hold a door open for someone, I learned to do the same. Kids always observe their parents and I always watched my daddy.

I honestly believe that advertising is the most fun you can have with your clothes on.

Nothing kills a bad product faster than good advertising.

Everybody sat around thinking about Panasonic, the Japanese electronics account. Finally I decided, what the hell, I'll throw a line to loosen them up. 'The headline is, the headline is: From Those Wonderful Folks Who Gave You Pearl Harbor.'

That's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in.

Half the money I spend on advertising is wasted; the trouble is I don't know which half. Advertising is the most fun you can have with your clothes on.

Thank you for making me nouveau riche.