Readers don't grow in trees. But they are grown-in places where they are fertilized with lots of print, and above all, read to daily.

Common sense should tell us that reading is the ultimate weapon--destroying ignorance, poverty and despair before they can destroyus. A nation that doesn't read much doesn't know much. And a nation that doesn't know much is more likely to make poor choices in the home, the marketplace, the jury box and the voting booth...The challenge, therefore, is to convince future generations of children that carrying a book is more rewarding than carrying guns.

Story is the vehicle we use to make sense of our lives in a world that often defies logic.

You became a reader because you saw and heard someone you admired enjoying the experience, someone led you to the world of books even before you could read, let you taste the magic of stories, took you to the library, and allowed you to stay up later at night to read in bed.

A nation that does not read much does not know much. And a nation that does not know much is more likely to make poor choices in the home, the marketplace, the jury box, and the voting booth. And those decisions ultimately affect the entire nation...the literate and illiterate.

No player in the NBA was born wanting to play basketball. The desire to play ball or to read must be planted. The last 25 years of research show that reading aloud to a child is the oldest, cheapest and must successful method of instilling that desire. Shooting baskets with a child creates a basketball player; reading to a child creates a reader.

Amid the push to excellence, with its measurement and accountability, it is easy to lose sight of a key ingredient in reading a book - the pleasure it bring us, something too many boil down to a dirty word: FUN.