What we teach children to love and desire will always outweigh what we make them learn.
Jim TreleaseImagine what our culture would be like if Americans sold ideas, words, and books with the same creativity we use to sell designer jeans, shampoo, and rock stars. Why, we might end up with people whos attention span for the printed word is longer than the time it takes to read a T-shirt.
Jim TreleaseNeither books nor people have Velcro Sides -- there must be a bonding agent -- someone who attaches child to book.
Jim TreleaseStory is the vehicle we use to make sense of our lives in a world that often defies logic.
Jim Trelease