You, as a food buyer, have the distinct privilege of proactively participating in shaping the world your children will inherit.

The average person is still under the aberrant delusion that food should be somebody else's responsibility until I'm ready to eat it.

When faith in our freedom gives way to fear of our freedom, silencing the minority view becomes the operative protocol.

What happens is all these things we're seeing – campylobacter, E coli, mad cow, listeria, salmonella, that weren't even in the lexicon 30 years ago – that is the industrial paradigm exceeding its efficiency. So these Latin squiggly words that we're learning to say – bovine spongiform encephalopathy – are nature's language screaming to us: ENOUGH! And the question then is: what will it take for us to listen? And my contention is that Wall Street is still wearing conquistador mentality and uniforms, and nobody is listening to the pleadings of nature saying: 'Enough.'

The wealth of any ecosystem is its perennials. The primal herbivore-predator-disturbance-rest dance is literally the breath and pulse of the earth. Grasses recycle oxygen far more efficiently than trees. The turnover is faster. Grass reaches out and turns solar energy into carbon. Tillage hyper-aerates the soil, burning out carbon. But because a plant creates bilateral symmetry at the soil horizon, it sloughs off root mass when the top gets chopped off.

Read things you're sure will disagree with your current thinking. If you're a die-hard anti-animal person, read Meat. If you're a die-hard global warming advocate, read Glenn Beck. If you're a Rush Limbaugh fan, read James W. Loewen's Lies My Teachers Told Me. It'll do your mind good and get your heart rate up.

If every American for one week refused to eat at a fast-food joint, it would bring concentrated animal feeding operations to their knees.