All leaders must be good communicators. But let's be clear, communications is not the same as oratory. Let me give you an example. General George C. Marshall was an exemplary public servant and military officer. He helped mobilize our nation for the Second World War and helped lay the foundation for peace as Secretary of State. He communicated through words, but more loudly through his actions.

We are living in times of great uncertainty. Likely no more so than in previous times but the sense of ambiguity may be more pervasive in light of the financial crash from which we have yet to recover. That means leaders need to step up their game. They need to more specifically in providing direction and in delivering inspiration.

Leaders do not motivate per se. They create conditions for people to motivate themselves. They do it by communicating clearly, setting clear expectations, following through and recognizing performance.

From the hindsight of history George Washington seems larger than life, more statuesque than man. Too bad! Washington's greatness as a leader was courage under fire and persistence in the face of obstacles. Yet even he at times doubted himself. But he put those doubts aside and forged ahead, convinced of his noble purpose.

The roots of effective leadership lie in simple things, one of which is listening. Listening to someone demonstrates respect; it shows that you value their ideas and are willing to hear them.

Solution = Conflict + Collaboration

Focusing on one's own purpose is a matter of considering what you want to do, why you want to do it, and how you will do it. Easy questions, but they do provide deep thought.