Because, as we all know, itโs easier to do trivial things that are urgent than it is to do important things that are not urgent, like thinking. And itโs also easier to do little things we know we can do than to start on big things that weโre not so sure about.
John CleeseThis is the most important joke I've ever heard. Niels Bohr, the founder of Quantum Physics, had a friend to dinner. As the friend left, he noticed a horseshoe nailed above Bohr's front door. He said to Bohr, accusingly, "Niels, you're a great scientist. You can't believe in superstitions." Bohr answered, "I don't, but apparently it works anyway."As with confirmation bias, we tend to lean toward superstitions that benefit us.
John CleeseAs Daniel Levitin writes, our brain is a "giant pattern detector." If we read something that coincides with what we already believe we're more likely to give it credence, while the opposite is not true.
John Cleese