Technological advances have always been driven more by a mind-set of 'I can' than 'I should' Technologists love to cram maximum functionality into their products. That's 'I can' thinking, which is driven by peer competition and market forces But this approach ignores the far more important question of how the consumer will actually use the device focus on what we should be doing, not just what we can.

Think of the computer as a spiritual space for thinking.

When people say, 'I don't get art' ... that means art is working.

Knowledge makes everything simpler.

When you're younger, think less and do more; when you're older, do less and think more.

Design provides solutions, art asks questions.

If there were a prerequisite for the future successful digital creative, it would be the passion for discovery.