The artist needs to understand the truth that lies at the bottom of an enigma.

Design is about crafting an experience that is unfamiliar enough to feel novel, yet familiar enough to instill confidence.

Good problem-seekers are in higher demand than good problem-solvers.

Things that I can do myself, I either do by myself, or teach a willing undergraduate who doesn't know how to do those things by doing it for me. Things that I can't do myself, my graduate students should be doing.

I like stuff designed by dead people. The old designers. They always got it right because they didn't have to grow up with computers. All of the people that made the spoon and the dishes and the vacuum cleaner didn't have microprocessors and stuff. You could do a good design back then.

People who can focus, get things done. People who can prioritize, get the right things done.

As a genre, videogames take our minds on journeys, and we can control and experience them much more interactively than passively - especially when they are well-designed.