Doom 2 is just such a bigger, badder, better version of Doom

It may be a lot more personally rewarding to focus on the marvelous new equipment, but the focus should be on customers - attracting them, courting them, rewarding them, understanding them and binding them to you.

You're headed in the right direction when you realize the customer viewpoint is more important than the company viewpoint. It's more productive to learn from your customers instead of about them.

You might not think that programmers are artists, but programming is an extremely creative profession. Its logic-based creativity.

Doom 2 is just such a bigger, badder, better version of Doom

We are at the point where game designers have become celebrities due to the size of the market they serve.

I'm a hardcore gamer and would never let you down by designing a crappy title.