People are going to be most creative and productive when they're doing something they're really interested in.

As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service.

Marketing is really theater. It's like staging a performance.

You can't be No. 1 unless you think like No. 1. You have to appear like No. 1.

People are going to be most creative and productive when they're doing something they're really interested in.

The characteristics that I look for when I'm looking for really good entrepreneurs to lead companies are you have to have an inquiring mind, you have to say there must be a better way to do things, and now with technology at a point where everything is possible, how do we turn the possible into the probable? And it all starts with a passion to do something really well, to solve a problem in a way that's never been solved before, and to have just an incredible work ethic, to be persistent.

In the industrial age, the CEO sat on the top of the hierarchy and didn't have to listen to anybody ... In the information age, you have to listen to the ideas of people regardless of where they are in the organization.