I'm very involved in all of my social media activities. I'm not an actor. I play myself, and I take that very seriously.
Jon TafferWhen I get angry, it's with purpose. My purpose is to solve a problem. And I never lose sight of that.
Jon TafferI came up with this idea to create an app. And the premise of the app is this: every problem in the bar business goes away when there's sales. You increase revenue and you solve every problem. It's when the revenues are low that [the business] doesn't work. So I wanted to put together an app that focused on top-line revenue, guest experience, and business management in a more organized way.
Jon TafferThe fact of the matter is: when you're doing a project, you try to make it better every moment. And a lot of people get frustrated. But I surrounded myself with a good team of people and I'm really proud of the work we've all done. All I can say is - I've learned this in my business - don't let the process frustrate you; focus on the end. Because the end is pretty wonderful. Just fight it out.
Jon Taffer