Today, nearly every competitive advantage of the past has been commoditized. Creativity is the one thing that can't be outsourced. The one thing that can separate a company, team, or individual from the competitive set. Today, precision execution is merely the ante to play. Sustained differentiation can only come from breakthrough creativity.
Josh LinknerYou can't be great at everything, but you are world-class at something. Go. Figure out what that is. It's how you win.
Josh LinknerIn 2008 we suffered an economic catastrophe, and the rules of the game fundamentally changed forever. A few years ago, you might hear a leader talking about doing things "the way we've always done it." No more. Today, nearly every industry is in the midst of massive upheaval. Today, we live in a world of dizzying speed, exponential complexity, and ruthless competition. Leaders today realize they need to innovate, and their chief concerns now focus on fostering creative and innovation within their organizations.
Josh Linkner