Josh Linkner Quotes

Fear is the single biggest barrier to creativity. Unless we're brave enough to risk looking foolish, we'll inevitably find ourselves sticking to the status quo. That fear is disabling, One of the things we need to do as business leaders is build and nurture cultures that encourage responsible risk taking so making mistakes is OK.

There's an old saying - you'll never hit a target you can't see. Defining a Creative Challenge is an important step in focusing your creativity toward a specific problem or opportunity. A Creative Challenge can be something big such as a revolutionary new product or a cure for disease. However, it can also be much smaller such as a new package design or an efficiency gain in a manufacturing process. It starts with clearly defining the challenge and desired outcome.

Business today is all about improvisation, which is the essence of jazz. Perhaps in the past we could just follow the operating manual and do what we were told, but today the world is too complex and fast. Today it's all about real-time innovation and creativity. Individuals may get hired based on their resumes, but they'll get promoted and reach their dreams based on their ability to create. In that context, being a jazz musician was the best MBA I could have ever received.

Today, nearly every competitive advantage of the past has been commoditized. Creativity is the one thing that can't be outsourced. The one thing that can separate a company, team, or individual from the competitive set. Today, precision execution is merely the ante to play. Sustained differentiation can only come from breakthrough creativity.

We can no longer rely on the rules of the past to win.

Fear is the single biggest blocker of creativity.

One idea can be transformative. One idea can change your career, your life, your community, your family, and even the world. I truly believe that each of us have at least one special game-changing idea inside us right now. The trick is, how do we get it out?

Most think as an OR. This OR that. The most successful among us think as an AND. This AND that.

People equate job titles to levels of creativity. We think that musicians are creative while accountants are not. Job title has nothing to do with human creativity. In fact, we all have enormous creative potential. Even those that often state with authority that "I'm not creative." With a systematic approach to building creative capacity, we all have the opportunity to create and leave a mark on the world.

When we teach kids to follow the rules that there’s only one right answer & to avoid mistakes at all costs, we’re resigning them to average.

Creativity is not a talent; It is a skill. A talent is something you are born with. A skill is something you learn.

The inhibitor of creativity isn't potential it's fear. We worry about saying the wrong thing or looking foolish so we govern our imagination.

I admire mold-breakers. People that bust free from traditional thinking and change the game completely. Steve Jobs. Charlie Parker (jazz saxophonist). The Groupon guys. Seth Godin (author). People who dare to be different and end up creating something truly different and remarkable.

Ask yourself this: If there was zero chance of failure, what would you do? Now, go do that.

Most people believe a new idea must be fully baked and ready-for-primetime. That is like saying a newborn child should have a college degree and be self-sustaining on day one. Like children, new ideas need to be nurtured, shaped, and protected. People often hold back ideas since they are not ready to defend sharp criticism. Companies that celebrate "creative sparks" and reserve judgment while ideas mature are the ones that enjoy significantly more creativity and innovation.

People who behave rarely make history.

Want the thing you've never had? Then do the thing you've never done.

Mistakes aren't fatal; they are merely the portals of discovery.

When you ask "why", "what if" and "why not" you force yourself to explore what's possible and not just what is.

Build creative cultures, and work with purpose to unleash the creativity of your team. Creativity is the most valuable natural resource in any organization, yet it is often a resource that is largely untapped. The leaders that prioritize and invest in creative cultures will be the wall street darlings of tomorrow. In fact, they're the darlings of today (Facebook, Groupon, LinkedIn, etc).

Curiosity is a key building block. The more curious you are, the more creativity you will unleash. A great way to do that is to ask the three "magic questions" again and again... those questions are simply, "Why", "What if?", and "Why not?". Asking these questions constantly focused you on the possibilities and away from how things are at the moment.

Institutions too often focus their energy preserving the problem to which they are a solution than to innovate their way to success.

Innovation is a subset of creativity. Innovation often deals with product launches and is often relegated to the C-suite or to heads of R&D departments. Innovation requires creativity, but creativity is something that is much more broad. It applies to people at all levels of an organization. Today, we all are responsible for delivering "everyday creativity". Small creative acts that add up to big things.

To me, leadership is about first defining purpose. Why does a company exist and what problem does it solve for customers? How is it different than everyone else, and what difference do they plan to make in the world? Companies (and people) should be measured based on the impact they make in the world. If the purpose and solution are solid, the money will follow.

Separate out the creative act from the act of editing and execution. Make it a two-step process. First, let ideas flow and encourage EVERY idea to make it to the whiteboard. Don't criticize, judge, edit, budget, or worry. An idea on the wall can't hurt anyone, so let them rip without restriction. After any and all ideas have the opportunity to "come out to play", only then should you apply your analytical and logical side to the effort. Don't mix the creative process with the editing process or you'll kill your ideas before they even get a fighting chance.

In the business world, there are systems and processes for just about everything else. Yet creativity and innovation, arguably THE most important aspects of progress, are often left to happen by chance. The system provides a scaffolding for creative support and exploration, yet is open enough to avoid curbing creativity or outputting cookie-cutter solutions.

Creativity is what will separate the winners from the also-rans in the emerging world of business - and life.

Anyone can notice wrong answers. It takes the creative person to notice the wrong questions.

In 2008 we suffered an economic catastrophe, and the rules of the game fundamentally changed forever. A few years ago, you might hear a leader talking about doing things "the way we've always done it." No more. Today, nearly every industry is in the midst of massive upheaval. Today, we live in a world of dizzying speed, exponential complexity, and ruthless competition. Leaders today realize they need to innovate, and their chief concerns now focus on fostering creative and innovation within their organizations.

You don't often see the words "Discipline" and "Dreaming" in the same sentence. But I believe this duality is critically important to win in both business and life. Dreaming without discipline is fantasy land. Discipline without dreaming creates rigid and stifling bureaucracies. Having a process to enable the creative process will help liberate the creativity that lives within every organization and individual.

It's better to over-pay for A-level talent early on, even if you can't afford it. They will drive exponential value and help you win faster.

If organizations are focused on a purpose, something that will make the world a better place and leave a big impact, people can rally behind that mission. If a company is only about making money, it's hard to unleash passion. If there's a big WHY that the company is working to solve, passion will flow like the amazon.

You can't be great at everything, but you are world-class at something. Go. Figure out what that is. It's how you win.

Is the game plan you are currently running the most direct path to your destiny?

If you stand for great service, low prices, superb quality, stylish design and environmental friendliness, you actually stand for nothing.

A winner makes mistakes. A loser blames others for them.