Ask yourself this: If there was zero chance of failure, what would you do? Now, go do that.

You don't often see the words "Discipline" and "Dreaming" in the same sentence. But I believe this duality is critically important to win in both business and life. Dreaming without discipline is fantasy land. Discipline without dreaming creates rigid and stifling bureaucracies. Having a process to enable the creative process will help liberate the creativity that lives within every organization and individual.

Anyone can notice wrong answers. It takes the creative person to notice the wrong questions.

Most people believe a new idea must be fully baked and ready-for-primetime. That is like saying a newborn child should have a college degree and be self-sustaining on day one. Like children, new ideas need to be nurtured, shaped, and protected. People often hold back ideas since they are not ready to defend sharp criticism. Companies that celebrate "creative sparks" and reserve judgment while ideas mature are the ones that enjoy significantly more creativity and innovation.

Innovation is a subset of creativity. Innovation often deals with product launches and is often relegated to the C-suite or to heads of R&D departments. Innovation requires creativity, but creativity is something that is much more broad. It applies to people at all levels of an organization. Today, we all are responsible for delivering "everyday creativity". Small creative acts that add up to big things.

Fear is the single biggest barrier to creativity. Unless we're brave enough to risk looking foolish, we'll inevitably find ourselves sticking to the status quo. That fear is disabling, One of the things we need to do as business leaders is build and nurture cultures that encourage responsible risk taking so making mistakes is OK.

Want the thing you've never had? Then do the thing you've never done.