You can't be great at everything, but you are world-class at something. Go. Figure out what that is. It's how you win.

Fear is the single biggest blocker of creativity.

Innovation is a subset of creativity. Innovation often deals with product launches and is often relegated to the C-suite or to heads of R&D departments. Innovation requires creativity, but creativity is something that is much more broad. It applies to people at all levels of an organization. Today, we all are responsible for delivering "everyday creativity". Small creative acts that add up to big things.

It's better to over-pay for A-level talent early on, even if you can't afford it. They will drive exponential value and help you win faster.

Today, nearly every competitive advantage of the past has been commoditized. Creativity is the one thing that can't be outsourced. The one thing that can separate a company, team, or individual from the competitive set. Today, precision execution is merely the ante to play. Sustained differentiation can only come from breakthrough creativity.

Mistakes aren't fatal; they are merely the portals of discovery.

The inhibitor of creativity isn't potential it's fear. We worry about saying the wrong thing or looking foolish so we govern our imagination.