The best user experiences are enchanting. They help the user enter an alternate reality, whether it's the world of making music, writing, sharing photos, coding, or managing a project.

Amazing, powerful, inspirational - those adjectives might make me sound like a fawning fan, but REWORK is that useful. Be prepared for a new feeling of clarity and motivation.

Give users what they actually want, not what they say they want.

The secret to building great products is not creating awesome features, it's to make your users awesome.

Make the right things easy and the wrong things hard to do.

Just make people better at something they want to be better at.

In many cases, the more you try to compete, the less competitive you actually are.