The best user experiences are enchanting. They help the user enter an alternate reality, whether it's the world of making music, writing, sharing photos, coding, or managing a project.

We are all human, and caring about the way something looks and feels does not mean we're superficial--it means we're human. We don't need to exploit sex to recognize that a certain amount of sexiness is both pleasurable and natural.

The secret to building great products is not creating awesome features, it's to make your users awesome.

Twitter, for all its good, is a hate amplifier.

Amazing, powerful, inspirational - those adjectives might make me sound like a fawning fan, but REWORK is that useful. Be prepared for a new feeling of clarity and motivation.

Make the right things easy and the wrong things hard to do.

Just make people better at something they want to be better at.