The secret to building great products is not creating awesome features, it's to make your users awesome.

Code as if the next guy to maintain your code is a homicidal maniac who knows where you live.

Just make people better at something they want to be better at.

It does not matter how awesome your product is or your presentation or your post. Your awesome thing matters ONLY to the extent that it serves the user's ability to be a little more awesome.

In many cases, the more you try to compete, the less competitive you actually are.

Amazing, powerful, inspirational - those adjectives might make me sound like a fawning fan, but REWORK is that useful. Be prepared for a new feeling of clarity and motivation.

Give users what they actually want, not what they say they want.