Man is/the symbol-using (symbol making, symbol-misusing) animal/inventor of the negative (or moralized by the negative)/separated from his natural condition by instruments of his own making/goaded by the spirit of hierarchy (or moved by the sense of order)/and rotten with perfection.

You persuade a man only insofar as you can talk his language by speech, gesture, tonality, order, image, attitude, idea, identifying your ways with his

The use of words by human agents to form attitudes or induce actionsin other human agents.

Man is/the symbol-using (symbol making, symbol-misusing) animal/inventor of the negative (or moralized by the negative)/separated from his natural condition by instruments of his own making/goaded by the spirit of hierarchy (or moved by the sense of order)/and rotten with perfection.

Words are like planets, each with its own gravitational pull.

For no continuity of social act is possible without a corresponding social status and the many different kinds of act required in an industrial state, with its high degree of specialization, make for corresponding classification of status.

The universe would appear to be something like a piece of cheese; it can be sliced in an infinite number of ways- and when one has chosen his own pattern of slicing, he finds that other men's cuts fall at the wrong places.