I've always been into taking my photos, cropping them square, putting them through a filter in Photoshop.
Kevin SystromI have a pretty random life. I run a business and go all over the world doing things for that business, things that are fairly orthogonal. But my job is to run my company, not to be the best Instagrammer. I'll let other people be awesome at it.
Kevin SystromI always look toward teens on Instagram to really understand what's going on. For some reason, when you're a teen, you just understand the world better than anyone else.
Kevin SystromWe're just taking people and shifting them from taking photos anyway to taking them on Instagram.
Kevin Systrom