Teens just understand the world in ways I don't think any of us adults do.

Above all else, products spread when they're useful and they're usable

The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.

I really appreciate crafts. I like cooking. I love food and drink. I love owning that through Instagram. Although that can be challenging at times because it doesn't fit people's stereotypes of a technical founder.

I think Instagram at its best is where you feel like you're getting the most authentic version of the person on the other side of the camera.

I really value passion for the product above experience.

With Instagram, the focus is on the present tense.