We're just taking people and shifting them from taking photos anyway to taking them on Instagram.
Kevin SystromI actually think some of my best moments in life have been while I was with people from Instagram - whether it's super late nights getting a release out or being able to travel to places I'd never visited and meeting some of the most interesting people I've ever met.
Kevin SystromPeople interact with their phones very differently than they do with their PCs and I think that when you design from the ground up with mobile in mind, you create a very different product than going the other way.
Kevin SystromI think Instagram at its best is where you feel like you're getting the most authentic version of the person on the other side of the camera.
Kevin Systrom