I think a lot more people are able to take on a design challenge than ever before. And this was true 20 years ago when the desktop publishing revolution came about that allowed people with Macintosh's at home to produce professional-looking newsletters or publications for the first time. So, there's a long march toward more democratization for design.

I think there's always something about design that is going to be very difficult for more than a small fraction of people to really get.

I think there's a huge - there's a huge desire in me to make sense of the world in a way that I think you can trace back to that early disruption, this idea of wanting to compensate for that really kind of traumatic experience and sort of seeing its impact on my immediate and extended family.

I think there’s a really selfish part of me that wishes I had the tools that I had today in the context of a designer practicing in the middle part of the 20th century when creating a single expression of an idea was the norm.

You have to have a balance and understand that as much as you would like to have absolute control over everything, it's just not realistic.

Even though the means of production are more available than ever, I think the true expertise is as rare as ever.

I think the way design was practiced for most of the 20th century was very declarative. A designer came up with a solution for a project and put it in place and shipped the solution and it landed in a reader or a customer's hands as a brochure. They would see it as a poster, or as a piece of signage. And that was sort of it. That was the end of it. I think Internet technology has really upended that whole equation because in some ways a designer's work is never really done online.