I've been very fortunate at having good titles but I just think in terms of titles. I'm doing a workshop now where people write books and they come and I name their books for them. I'm good with titles.

I have discovered that enemies will buy your books as much as your fans buy your books because they're looking for something new to hate you for.

When I'm writing a book - say I'm going to write a parenting book. I'll go out and buy the 100 top parenting books and I will read those, not so I can copy them for sure.

There are two things you will never be without: One is your reputation and the other is your credit rating.

I've been very fortunate at having good titles but I just think in terms of titles. I'm doing a workshop now where people write books and they come and I name their books for them. I'm good with titles.

There are four basic emotions - mad, sad, glad and scared. And if you touch those emotions then you can grab your audience, your reader.

Be the kind of person others admire, can count on, trust, and enjoy spending time with. After you have developed that reputation, people will start to ask you what you do and you will be amazed at how many people will want to work with you. You will attract others based on your character.