I've been very fortunate at having good titles but I just think in terms of titles. I'm doing a workshop now where people write books and they come and I name their books for them. I'm good with titles.

You have to move beyond that vision of the way your life has always looked and begin to picture your life as you want it to look.

All talk is just that: talk. All the words written on these pages are just that: words. If you want things to get better, take action. Don't just talk about it. Don't just read and think about it. Do it.

Everything has a price, including both success and failure. Choose either one and be prepared to pay the price.

I have people who buy my books just so they can sit them around and show them off because of the titles, especially the Shut Up, Stop Whining and the Grow a Pair. So the title is very, very important.

Branding is nothing but knowing who you are and what you do that makes you stand out from everyone else, then communicating that through your marketing efforts. Branding is discovering your uniqueness and learning to exploit it.

It seems to me most people make the mistake of never building a following where they are considered a resource to their fan base so when they do release the book there will be somebody there to buy it.