I understand what my brand is. My brand is not my information. My brand is me and what I say is secondary to who I am.

There are two things you will never be without: One is your reputation and the other is your credit rating.

Love brings about passion and passion is always marketable.

I've been very fortunate at having good titles but I just think in terms of titles. I'm doing a workshop now where people write books and they come and I name their books for them. I'm good with titles.

I think you have to read a lot. I think if you're going to write about something you better have read at least 100 books on that topic.

The title's more important than the book.

I looked at the fact that people were in such financial trouble I said well people are broke because they want to be.