I was very lucky to find a career which let me travel, sourcing stores in other countries, just the opportunities of the career in design and finance and all the things that make retailing - my career - interesting to me. That's why I started looking at community responsibility. I felt I should give of myself.
Les WexnerAt that time when I was struggling with being successful in a financial way, people would say, "You should be very happy. Look how well you're doing financially," and I was struggling to find purpose, if you would. There's quote from Einstein that said, "Happiness and well-being are the ambitions of a pig." And I thought, "Boy, that's exactly how I feel."
Les WexnerIn the '70s and '80s, the mentality of America was that everything was disposable. The notion of quality wasn't important.
Les WexnerI think I'm determined. And I think if you're determined, you're right. Your behavior is exactly the same when you're stubborn, except then you're wrong. And so, there's times when I'm wrong, and I'd say, "Well, you were the dark side of determined." But I think determination, you know, it's like have an idea, think about the idea, the risks involved. What does it take to get from here to there? And then once you make the choice, you just keep going.
Les WexnerMy view is that everything begins with the customer. If you know the customer, then you can match the merchandise and then you can market it. The marketing is kind of the icing. The foundation is the cake. That's the merchandise. Then the question is, "Do the customers want cake, or do they want cupcakes or donuts. What is it?"
Les WexnerI think it's good to have your own selfish interests, whether it's liking chocolate ice cream or wanting a new car. It's just human nature is that. We have our own selfish interests. I think we have interests that go beyond our self to friends, to family first, maybe to friends, maybe to community. I think that's important to think about those spheres of influence that radiate from you.
Les Wexner