"Pop" was a dirty word for a really long time and it feels like that's not the case anymore.
Lizzy PlapingerIt's funny, I write lyrics in a bizarre way - I'm always writing lyrics, mostly when we're traveling or walking around New York, that's when I'm writing most of the stuff.
Lizzy PlapingerWhich even though we do have a very visual aesthetic and identity, we love it when people make their own videos to the music.
Lizzy PlapingerI can imagine for some bands the ability to make your sound and make your identity known could be challenging.
Lizzy PlapingerI've got pages and pages of snippets of stuff, and if Max [Hershenow] sends me a track to write to I'll go through all the stuff and the initial reaction of gut and how it makes me feel and I'll sort of go from there and start pulling my favourite pieces of my lyrics and that will be a very literal word collage and from there I'll sculpt it for and whatever reason the song sort of presents itself. It's a bizarre process.
Lizzy Plapinger