The only way to build a good company is one satisfied customer at a time. However, to build a great company, we must add one raving fan at a time. The difference is this...a satisfied customer will come back, but a raving fan not only comes back, but becomes part of your sales team. There's a big difference!
Mac AndersonFocus is not a 'business only' thing. Each person has only twenty-four hours per day, and how we spend those hours shows what's important in our lives. The question we must ask ourselves is...Are we focusing on what really matters?
Mac AndersonAn individual's yearning to reach outside his life is a seed of greatness waiting for a stream of inspiration. Carving that stream to people's hearts is a simpler task if the endeavor you are leading them into is attached to a bigger story.
Mac AndersonThe difference is that raving fans, unlike satisfied customers, become part of your sales force. They tell friends, family and co-workers about your services and your products. And, of course, good things will happen!
Mac Anderson