People are experience-rich and theory-poor. I help people organize / make sense of their experiences.
Malcolm GladwellThere's no idea that can't be explained to a thoughtful 14-year-old. If the thoughtful 14-year-old doesn't get it, it is your fault, not the 14-year-old's.
Malcolm GladwellIf you want to bring a fundamental change in people's belief and behavior...you need to create a community around them, where those new beliefs can be practiced and expressed and nurtured.
Malcolm Gladwell