A study at the University of Utah found that if you ask someone why he is friendly with someone else, heโll say it is because he and his friend share similar attitudes. But if you actually quiz the two of them on their attitudes, youโll find out that what they actually share is similar activities. Weโre friends with the people we do things with, as much as we are with the people we resemble. We donโt seek out friends, in other words. We associate with the people who occupy the same small, physical spaces that we do.
Malcolm GladwellWe have, as human beings, a storytelling problem. We're a bit too quick to come up with explanations for things we don't really have an explanation for.
Malcolm GladwellInsight is not a lightbulb that goes off inside our heads. It is a flickering candle that can easily be snuffed out.
Malcolm GladwellIt's just strange to think that so much of our enjoyment from sports comes from the elevation of arbitrary differences.
Malcolm GladwellThose with health insurance are overinsured and their behavior is distorted by moral hazard. Those without health insurance use their own money to make decisions based on an assessment of their needs. The insured are wasteful. The uninsured are prudent. So what's the solution? Make the insured a little more like the uninsured.
Malcolm Gladwell