A study at the University of Utah found that if you ask someone why he is friendly with someone else, heโll say it is because he and his friend share similar attitudes. But if you actually quiz the two of them on their attitudes, youโll find out that what they actually share is similar activities. Weโre friends with the people we do things with, as much as we are with the people we resemble. We donโt seek out friends, in other words. We associate with the people who occupy the same small, physical spaces that we do.
Malcolm GladwellYou don't want to be first, right? You want to be second or third. You don't want to be - Facebook is not the first in social media. They're the third, right? Similarly, you know, if you look at Steve Jobs' history, he's never been first.
Malcolm GladwellThe key to good decision making is not knowledge. It is understanding. We are swimming in the former. We are desperately lacking in the latter.
Malcolm GladwellWhat a gifted child is, in many ways, is a gifted learner. And what a gifted adult is, is a gifted doer. And those are quite separate domains of achievement.
Malcolm Gladwell