Search engine marketing and search engine optimization are critically important to online businesses. You can spend every penny you have on a website, but it will all be for nothing if nobody knows your site is there.

Domain names and websites are Internet real estate.

I ended up buying business.com for $150,000 because I wanted to make it a magazine. It would have been a 'Time'-type magazine: how to do business on the Internet. And I was offered a lot of money for that domain. I played two buyers against each other.

Many people bypass search engines altogether and still find what they're looking for online. These Internet surfers are using direct navigation.

Relevance is a search engine's holy grail. People want results that are closely connected to their queries.

Opportunities present themselves every day - to everyone. You just have to be alert and ready to act.

Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying process.