One of the key qualities of all stories is that they are made to be shared.

The tricks of magic follow the archetypes of narrative fiction — there are tales of creation and loss, death and resurrection, and obstacles that must be overcome.

The tools of social networking: These are the digital campfires around which the audience gathers to hear our story.

Magicians will always tell you the trick is the most important thing, but Im more interested in telling a story.

The Chinese general Sun Tzu said that all war was based on deception. Oscar Wilde said the same thing of romance.

Everything I did, I did for mankind.

Magicians are typically introverted; they don't tend to work with others, but I work with software programmers, composers, designers, so it's a very diverse group and the result is always more interesting than something I could have done by myself.