When information rubs against information the results are startling and effective. The perrenial quest for involvement, fill-in, takes many forms.
Marshall McLuhanControl over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
Marshall McLuhanWhen people become too intense, too serious, they will have trouble in relating to any sort of social game or norm. Perhaps this is why jokes are so important. On one hand they tell us about where the problems and grievances are, and, at the same time, they provide the means of enduring these grievances by laughing at the problems.
Marshall McLuhanAs information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
Marshall McLuhanThe family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.
Marshall McLuhan