The medium is the message" because it is the medium that shapes and controls the search and form of human associations and action.
The percept takes priority of the concept.
Nothing is inevitable if we are willing to contemplate what is happening.
The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
I'm not sure who discovered water, but I'm pretty sure it wasn't a fish.
A light bulb creates an environment by its mere presence.