All words, in every language, are metaphors.

Photography turns people into things and their image into a mass consumer product.

People who write obscurely are either unskilled in writing or up to mischief.

The movie stars and matinee idols are put into the public domain by photography. They become dreams that money can buy. They can be bought and thumbed more easily than public prostitutes.

Electronic man has no physical body.

Media are means of extending and enlarging our organic sense lives into our environment.

The student of media soon comes to expect the New Media of any period whatever to be classed as 'pseudo' by those who acquired the patterns of earlier media, whatever they may happen to be.