...the logic of the photograph is neither verbal nor syntactical, a condition which renders literary culture quite helpless to cope with the photograph.

The literate man is a sucker for propaganda...You cannot propagandize a native. You can sell him rum and trinkets, but you cannot sell him ideas.

Nowadays there is no conversation at all. Teachers distrust talk as much as business men.

The ignorance of how to use knowledge stockpiles exponentially.

Typographic man can express but is helpless to read the configurations of print technology.

The family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.

Only a fraction of the history of literacy has been typographic.