Graphic Design is the communication of information in an appropriate visual manner.

Don't be governed by the grid, govern the grid. A grid is like a lion cage - if the trainer stays too long it gets eaten up. You have to know when to leave the cage - you have to know when to leave the grid.

Design is not art. Design is utilitarian, art is not.

Good design is a matter of discipline. It starts by looking at the problem and collecting all the available information about it. If you understand the problem, you have the solution. It’s really more about logic than imagination.

The computer is really like a pencil, you know. It used to be. The pencil can do anything you want to, but you have to do it, and the same is with the computer.

The first thing you need to make clear to a client is that you aren't there to answer his wants but to answer his needs.

You do design because you feel it inside; you have a moral issue to spread quality in our environment.