A great strategy meeting is a meeting of minds.

Change is not overcoming inertia as much as it is redirecting, guiding, tweaking what already is and what has already happened. We must believe that we can make choices and that those choices can alter the future.

What are you doing at the moment? How does that compare to your competitors? What do you want to achieve? How can you create something people want?

Innovation is new stuff that is made useful.

Doing nothing requires effort. Over time, that effort is greater than the effort necessary to improve, or move somewhere better. The trick is to redirect energy.

A great strategy meeting is a meeting of minds.

Brilliant strategy is the best route to desirable ends with available means.