Sam Walton was a master storyteller who used illustrative stories to reinforce his cultural standards.

Sam Walton instilled ownership of the products in the stores into the collective consciousness of every associate regardless of what job they did for the company.

Sam Walton was a master storyteller who used illustrative stories to reinforce his cultural standards.

When you compete with Wal-Mart, even if you think you've found a niche don't ever become complacent.

Wal-Mart hires average people but squeezes above average performance and results out of them.

Wal-Mart's success strategies and tactics are easy to understand yet hard to duplicate.

At Wal-Mart, if you couldn't explain an idea or a concept in simple terms on one page of paper Sam Walton considered the new idea too complicated to implement.